A channel strategy is a particular way to acquire customers within a channel, e.g., offline ads is a traction channel, and billboards, transit ads, and magazine ads are all channel strategies within that channel.
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Nowadays, I spend most of my time building softwares, which has become my default way of online expression. Currently, I'm working on Slippod, a privacy-first desktop note-taking app and TextPixie, a tool to transform text including translation and extraction.