Product Strategy Map

• Target audience - narrowest relevant set of users;
• Problem you're solving - specific challenge solved for users;
• Value proposition - a clear value statement for users;
• Strategic differentiation - what makes it better than competitors;
• Channel strategy - how to attract your target audience;
• Monetization strategy - how you monetize your audience.

For a product strategy to be any good, not only need to articulate your view on each dimension, it also:

• Compelling - have conviction that each dimension will work;
• Coherent - Each of the dimensions needs to aligns well with each of the other dimensions, e.g., a freemium monetization strategy is misaligned with a small target audience since freemium only works with a very large target audience to monetize.

Ref:

• Product Strategy Map